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Archive for the Golf Business & Equipment Category

Who Says Golf is Dead?

Who Says Golf is Dead?

Who Says Golf is Dead? By: Fred Altvater The PGA of America just held its annual Merchandise Show in Orlando, Florida with over 40,000 golf professionals attending the Demo Day and three days of indoor activities. It had over 1,000 vendors exhibiting their best gadgets and gear, every golfer will need in 2017. I just visited several high-end golf courses in Florida and their tee sheets were full. Even non-golf fans are curious to see if Tiger Woods can make a […]

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Reports of the Death of the Ben Hogan Company May Be Exaggerated

Reports of the Death of the Ben Hogan Company May Be Exaggerated

Reports of the Death of Ben Hogan Company May Be Exaggerated By: Ed Travis   “Reports of our death have been greatly exaggerated,” Ben Hogan Golf Equipment Company President and CEO Scott Walker stated in a press release announcing a company restructuring. The voluntary action aimed at cutting costs and streamlining operations has included the layoff of most of the company’s 30 employees according to a copyrighted story in the Fort Worth Star-Telegram by Steve Kaskovich.   The original Ben […]

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2016 Top Ten Golf Stories: No. 8 Nike Exits The Golf Equipment Business

2016 Top Ten Golf Stories: No. 8 Nike Exits The Golf Equipment Business

    By:  Carlos Torres       This is a summary of a discussion on December 13th Back 9 Report and can be heard in its entirety at: http://tunein.com/radio/The-Back-9-Report-p620823/.   In 2007, Nike gave up on its slumping ice hockey division known as NikeBauer. The decision came 13 years after the world’s largest sporting goods maker dove into hockey by buying the Canadian company that made Bauer skates and other equipment.   Nike followed a similar path this year, stunning […]

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Christmas Ideas For Golfaholics

Christmas Ideas For Golfaholics

Here are some Christmas ideas for your favorite golfer from guest contributor, Ed Travis.   The time is getting short and each sometimes forget to buy a gift for someone on our list. For me last year it was my daughter’s boyfriend and thank goodness for gift cards. This year I’m applying the criteria that whatever I get for him is something I would like myself so here are a few suggestions.   Get Fit For even the casual player […]

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The Mistake Jason Day Didn’t Make

The Mistake Jason Day Didn’t Make

Thanks to Golf Equipment expert, Ed Travis for this submission. Jason Day is the world’s number one ranked golfer, though Dustin Johnson with his superlative play this summer is gaining on him. Whether or not Day remains at No. 1 depends on the outcome of the Tour Championship at East Lake Country Club in two weeks. However, that is not the point of this column. The point is to congratulate Day for not making the same mistake numerous other stars […]

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Contact Fred Altvater
6062 Wood Dr.
Waterville, OH 43566
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About Fred Altvater:

I admit it – I am a golfaholic, as well as a teaching professional. I have enjoyed playing the grand game of golf for over 40 years. In addition to playing, I find teaching golf very rewarding – I love to see students when they finally hit that great shot, make the long put, chip in or kill that long drive. - See more at: Toledo Ohio Golf Lessons - About Fred